March 5, 2009, CRM: 'Core Technology' for Hedge Funds

HFM Week Special Report
Technology Focus 2009

In today’s volatile markets and stressful economic environment hedge fund managers should consider a Client Relationship Management system as a “must have” piece of software.  More hedge funds are realizing that CRM is a vital part of their “core” technology, along with their trading, risk management and accounting systems. CRM no longer means ’contact management’ for the sales team...

...But why are CRM systems now becoming a core technology component for hedge funds?  Especially in this challenging economic environment, there are four factors that are critical to a hedge fund managers continuing success:

• Maintaining and growing existing clients
• Acquiring new business
• Meeting regulatory and compliance requirements (due diligence)
• Controlling internal business costs (doing more with less)

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